Say goodbye to feeling overwhelmed about not knowing what to post every time you open instagram and say hello to knowing exactly what to say to attract dream students landing on your page, hitting the “follow” button and flooding your dms with “I wanna work with you” messages.

 

Let’s be honest: being popular on instagram looks cool, but having a content strategy is an essential skill for the yoga teacher who not only wants to grow her instagram followers, but also build a dream community of students who comment, like and engage with your posts, and generates sales through the dms. 

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Having a content strategy is key to: standing out over the 100s of thousands of other yoga teachers who are doing the same thing as you, growing organically and making money without having to pay for ads or learn about fancy ad funnels, building up an online community of students who are obsessed with what you do and are ready to sign up to any offers you come up with whether it's a retreat, master class or online program.

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The problem is that right now you're ready for people to take you seriously as a yoga teacher but you're still posting your green smoothie and inspirational quotes to your feed. You spend hours scrolling on social media looking for inspiration but the truth is you have no idea what to post, you're constantly comparing yourself with other yoga teachers and the thought of creating content for a whole week  feels a bit overwhelming. That's because you don't have a content strategy (yet), but we are about to change that!

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Here's what I know about you: you're an ambitious yoga teacher, you thrived in your teacher training, always wanting to learn more. You want to have a business that has a positive impact in the world in the same way yoga has had on you. You want to make money doing what you love, and know that it's only a matter of time before you do. But right now your social media is far from making the impact you've always dreamed of:

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• You're posting downward facing dog tutorials on your feed and getting absolutely no reaction from your followers, it feels like every time you post you're talking to a wall 

• You spend hours scrolling on other yoga teachers’ page to get inspiration for what to post but you end up not posting anything, or even worse, you post and go back to check how many people liked or commented every other minute

• You're unsure about ho to promote your services so you end up writing "join my retreat" or "sign up to my class" on every single stories and post, but no one books or clicks on your link

• Your following has been stuck for over a year and most of them are your family and friends 

• The only thing you're posting right now is your healthy breakfast, morning flow or an inspirational quote with a video or picture of a beautiful background, am I right?

• And the worst part is that you see other people on instagram who are absolutely killing it but you're putting in the effort and the hours and nothing is happening and you keep asking yourself why​​

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The good news is that all it takes is just a few tweaks and changes to your content strategy for your instagram to blow up and your content to be liked and shared all over the internet, your DM's to be flooded with "Im in" messages and your dream students to book out your classes, events and retreats.

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